Launceston Retail Audit and Activity Centres Strategy (2011)

Launceston Retail Audit and Activity Centres Strategy (2011)

Launceston City Council commissioned Renaissance Planning to provide an evidence based strategy to guide retail-commercial policy over the next 25 years and beyond.  The study provides an overview of the greater urban area for the first time.  Key elements of the Strategy include:

  • detailed understanding of Launceston's contribution to the regional economy and the significance of tourism for retailing and employment;
  • policies to maintain and consolidate the leading regional role of the Launceston CBD and the wider Launceston Central Area;
  • recommended consolidation of the district centres of Kings Meadows and Mowbray;
  • policies to consolidate the city's bulky goods precincts and to maintain their close relationship with the CBD;
  • recommended consolidation of the neighbourhood centres of Launceston and the greater urban area;
  • recommended long term development of a high access corridor extending from Kings Meadows to the CBD and north to Mowbray and the University of Tasmania campus.

Further details can be found at

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